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© LIBERO v6.4.1sp220620
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Catalogue Record 12095
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Catalogue Information
Field name
Details
Sprache
ger
Bandangaben
[Hauptbd.]
Verfasserangabe
Franz Böcker
Auflage
5., überarb. Aufl.
Erscheinungsjahr
1994
Umfang
XXII, 510 S. : Ill., graph. Darst.
Reihe
Uni-Taschenbücher ; 919 : Betriebswirtschaftslehre
Band
919 : Betriebswirtschaftslehre
ISBN
ISBN 3-8252-0919-9 (UTB) kart. : ca. DM 39.80
ISBN 3-437-40309-5 (G. Fischer) kart. : ca. DM 39.80
Schlagwörter
Marketing
Schlagwörter Chain
Marketing
Schlagwörter
Marketing
Chain
Marketing
Internet Site
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