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New service development: creating memorable experiences
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Catalogue Record 55773
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Catalogue Record 55773
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1042389
QBK79
Wirtschaftswissenschaften
02 - Wirtschaftswissenschaften
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Catalogue Record 55773 ItemInfo
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Catalogue Information
Field name
Details
Sprache
eng
Name
Fitzsimmons, James A.
Titel
New service development
Zusatz zum Titel
creating memorable experiences
Verfasserangabe
eds. James A. Fitzsimmons ...
Erscheinungsjahr
2000
Umfang
XV, 328 S. : graph. Darst.
ISBN
ISBN 0-7619-1741-1 cloth.
ISBN 0-7619-1742-X pbk.
Schlagwörter
Dienstleistungsbetrieb
Chain
Dienstleistungsbetrieb
Internet Site
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