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Marketing-Management: allgemein, sektoral, international
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Catalogue Record 36095
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Catalogue Record 36095
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1042048
QBH61
Wirtschaftswissenschaften
02 - Wirtschaftswissenschaften
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Catalogue Record 36095 ItemInfo
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Catalogue Information
Field name
Details
Sprache
ger
Name
Hüttner, Manfred
Ahsen, Anette ¬von¬
Schwarting, Ulf
Titel
Marketing-Management
Zusatz zum Titel
allgemein, sektoral, international
Verfasserangabe
von Manfred Hüttner ; Annette Pingel ; Ulf Schwarting
Erscheinungsjahr
1994
Umfang
XXIII, 610 S. : graph. Darst.
ISBN
ISBN 3-486-22522-7
Schlagwörter
Marketingmanagement
Chain
Marketingmanagement
Internet Site
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